We’re on a mission to arm product owners in mobile gaming with the most valuable information, tools, and community support

Brett Nowak // Chief Executive Officer

While working as Lead Product Manager at Zynga, Brett spent tons of time playing games, listening to talks, and reading online reports to find new features and stay on top of industry trends. And like you, he had to do all this while managing a live game.

As a Lead and later a Director of Product, he always wanted a service like Liquid & Grit.

That’s why he started Liquid & Grit. To save you time and equip you with applicable recommendations for day-to-day tasks: writing specs, building roadmaps, defining product strategies, and adopting the latest growth hacks.

Brett Nowak attended Harvard University and the Tuck School of Business MBA.

About our Name – a quote from Steve Jobs

In The Lost Interview, Steve Jobs was asked, “What’s important to you in the development of a product?”

To answer the question, he told a parable about how creating great products was like turning ordinary rocks into beautiful polished stones with a rock tumbler…

“[We took] some regular old ugly rocks and we put them in the can with a little bit of liquid and grit powder, and we closed the can up. And he turned this motor on and he said, come back tomorrow.

And, I came back the next day, and we opened the can. And we took out these amazingly beautiful polished rocks. The same common stones that had gone in through rubbing against each other like this (clapping his hands), creating a little bit of friction, creating a little bit of noise, had come out these beautiful polished rocks.”

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