Affiliate marketing offers an attractive ROI by targeting niche audiences and using performance-based payouts. We investigated seven affiliate programs from leading apps and developers: Playtika, Supercell, Wargaming, Roblox, Hearthstone, Gardenscapes, and Garena Free Fire.
- Affiliates have lower overall costs and better ROI than celebrities or large influencers.
- Affiliate programs target players through their specific interests and favorite content creators, rather than relying on demographic data.
- Paying affiliates based on KPIs ensures a reliable ROI.
- Affiliates allow developers to promote web stores without violating restrictions from Apple and Google.
Read our full analysis on affiliate marketing programs.
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