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Explore Liquid and Grit’s latest cross-industry coverage and insights. Our expert faculty share insights, best practices, and strategies to help leaders make progress on mobile gaming and app development’s toughest challenges. Join us in reimagining app development together.

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Designing Streamer-Friendly Modes To Drive UA

Designing Streamer-Friendly Modes To Drive UA

PUBG Mobile’s Unfail is an asymmetrical horror mode similar to Behavior Interactive’s Dead by Daylight. In Unfail, a team of four players completes tasks while avoiding a boss controlled by a fifth player. During Unfail’s early access, PUBG Mobile...

How To Monetize Customizable Game Modes

How To Monetize Customizable Game Modes

Bingo Party’s DIY Feature increases players’ sense of control over bingo rounds in two ways. First, it lets players spin a wheel to add rewards to bingo cards, earn additional bingo calls, and trigger bingo rounds on those cards. Second, it offers...

Creating Streamlined Alternatives to Base Gameplay

Creating Streamlined Alternatives to Base Gameplay

Clash Royale’s Merge Tactics adds a full-scale auto-chess mode using cards from the app’s base game, complete with a league progression and IAPs. This mode simplifies several aspects of auto-chess gameplay, like in-match leveling and round formats,...

Built-In Competitions With High Stakes

Built-In Competitions With High Stakes

In Bingo Frenzy’s Bingo Magic room, two players compete to fill a meter by daubing spaces and completing bingos. Only the winner earns tokens to advance the room’s main progression, which makes each round consequential. To heighten players’ sense...

How To Improve Long-Running Collections

How To Improve Long-Running Collections

How To Improve Long-Running Collections MARVEL SNAP’s Snap Packs are a major rework of the app’s core card-collecting progression. In the previous system, base game milestones awarded a chance to open a weekly loot box containing four cards, but...

Use Event Progressions To Unify Live Ops

Use Event Progressions To Unify Live Ops

Use Event Progressions To Unify Live Ops  In Coin Master’s Egg Hunt, players engage with eight connected events to earn tokens that advance them on a quest map. While Egg Hunt runs for five days, most of the connected events only run for a day or...

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