January 2024 Casino Report

January 2024 Casino Report

Cash Tornado’s Coin Pusher is one of the most successful mini-games in the casino market—and its latest release elaborates on the original by combining coin pusher, pachinko, and mini-stepper mechanics. The mini-game drives spend by offering a variety of purchasable enhancements and drives engagement by including associated mission and competition events.

November 2023 Casino Report

November 2023 Casino Report

Scatter Slots’ Clans offers one of the first permanent club progressions we’ve seen in a casino app. Clans and a related feature, Heroic Heist, draw on mechanics and RPG themes from the core market by having club members collaborate to defeat weekly sets of bosses and level up their club.

October 2023 Casino Report

October 2023 Casino Report

Bingo Blitz’s ongoing partnership with actress Drew Barrymore is exceptional for three reasons. First, celebrity collaborations are rare in the casino market. Second, Barrymore has been the app’s brand ambassador for over a year, the longest celebrity collaboration we’ve seen in a casino app. And third, the partnership is unusually extensive, encompassing multiple in-game events, TV advertisements, and social media campaigns. Bingo Blitz’s downloads increased 22% 13Mo13M during the partnership, suggesting that the collaboration played a significant role in boosting the app’s UA.

September 2023 Casino Report

September 2023 Casino Report

City-building hub spaces are a growing trend in casino, but Cash Frenzy’s Cashtopia is the first time we’ve seen a hub space for a social event (rather than a single-player event or feature). Hub spaces connect to apps’ major features, provide multiple progressions, and introduce new opportunities for customization and cosmetic rewards—which creates new ways for casino apps to sustain engagement and drive spend.

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