After the June’s Journey Google Play Points launch event, Android revenue was +30%. Android users are awarded Google Play Points for every dollar spent on in-app purchases.
Gardenscapes’ revenue was +18% and downloads -14% WoW after the release of Furry Season, a mission feature. Revenue maintained at +14% 2Wo2W.
Angry Birds 2 revenue was +27% WoW and downloads were +21% WoW after the release of the Rowdy Rumble competition event, a 16-player single-elimination tournament.
Revenue was +33% WoW and +16% 2Wo2W after Fishdom launched Trouble in Paradise. Downloads were flat during this period. Players earn tokens to rebuild a cabana area for boosts and event-exclusive rewards.
During Gardenscapes’ release of the attic event, revenue was +16% and downloads -21% WoW. After the release of the kitchen event, a reskin of attic, revenue was +19% and downloads +37% WoW.
Revenue was +19.7% and downloads +36.3% WoW in Angry Birds Dream Blast (ABDB) after the launch of the Journey to Eagle Island quest event. Revenue sustained at +21.2% 2Wo2W with downloads at +11.8%.