May 2022 Casual Report

May 2022 Casual Report

Toon Blast’s aptly named Endless Marathon offers players an endless series of free rewards with intermittent paid offers that they must buy to continue the series. This event helped grow Toon Blast’s revenue 19% 2Mo2M and is part of a major trend in the casual market.

April 2022 Casual Report

April 2022 Casual Report

Monster Legends takes an innovative approach to mission features by requiring players to earn new heroes in order to unlock missions. This design, which appears frequently in core apps, helped Monster Legends’ Mr. Beast Eco Dungeon and Queen Zahra Dungeon increase revenue by an impressive 57% 3Wo3W after their release.

January 2022 Casual Report

January 2022 Casual Report

Harry Potter: Puzzles & Spells’ Club Challenge Hedge Maze increased revenue by 12% 10Do10D (well above the market average for club events, -0.4% WoW). This event includes an innovative quest map that allows each club member to choose between branching paths.

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