The Toolkit contains two documents: an Ad Monetization Report and an Ad Monetization Teardown Document. The Ad Monetization Report provides strategies for monetizing ads in different markets and analyzes best practices for each ad format. The Ad Monetization Teardown Document breaks down ad monetization in the apps we cite in the report.
Our Narrative Design Toolkit provides insights into how to design compelling narratives in apps of any genre and at any scale. The toolkit begins by breaking down the fundamentals of storytelling, including plot structure, characters, and scenes. Then, we analyze the strengths and weaknesses of different storytelling techniques and how to implement them.
Play-to-earn (P2E) is an exciting opportunity for startup game companies but is still too risky for large companies. That said, large companies should be ready to capitalize when P2E economies become safer and more widely adopted by users and platforms.
Our External Payments Deep Dive Report examines the most important factors that determine whether you should develop a web store and how to design it successfully.
Our Live Ops Deep Dive Report provides actionable insights for strengthening the key aspects of your live ops. Within the report, you’ll find specific analysis for each major market.