Monetization

Category: Monetization

Brawl Stars Unveils a Brand-New Type of Battle Pass

Brawl Stars Unveils a Brand-New Type of Battle Pass

Brawl Stars' Pro Pass is the first battle pass we’ve seen that focuses on ranked PvP. The four-month $24.99 battle pass is specifically for ranked PvP competition. Because Brawl Stars has relatively high engagement requirements for ranked PvP,...

Don’t Fall for Apple’s EU Fees

Don’t Fall for Apple’s EU Fees

Under Apple’s new EU business terms, apps can promote and link directly to external payments—but only if they give up IAPs and pay Apple an 18%–20% commission. When factoring in an additional 3%–5% in web store and payment processing fees, apps...

How Apps Can Benefit From Web Stores

How Apps Can Benefit From Web Stores

Web stores give developers a way to bypass Apple and Google’s 30% IAP commission, and while direct links from apps are restricted, many use creative workarounds to guide players off-platform. To offset the extra friction, developers often rely on...

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