End-of-Season Collection Pushes Are a Win-Win
Toon Blast’s Wild Journey lets players accelerate their collection progress during the season’s final week by completing base game levels to fill a series of nine meters that exclusively award collectible packs. To complete all nine meters, players must finish between 300–500 base game levels—requiring a significant amount of engagement and spend.
Events that accelerate seasonal collections are extremely rare in the casual market but offer major benefits for both players and developers: They improve players’ chances of completing collections and give developers new avenues to drive late-season engagement and spend.
Read our full analysis of Wild Journey.
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