Join us for a Monetization Panel on the latest Battle Pass trends—featuring examples from Brawl Stars, House of Fun, Coin Master, and more.
Sponsored by Stash
Our host, Talia Shmuel, will lead the conversation with industry experts Oscar Clark and Ohad Vaizman, as they share actionable strategies and key takeaways, including:
- Evolving Battle Pass Design – From Brawl Stars’ ranked PvP Pro Pass to House of Fun’s tiered ranking system, studios are moving beyond traditional progressions to tailor passes around competitive play and different gameplay loops.
- Revenue & Engagement Impact – Innovative structures are driving measurable results, such as Brawl Stars’ 16% MoM revenue lift and Coin Master’s late-event pass that creates urgency and spikes engagement and monetization at the close of events.
- Player Motivation & Rewards – From exclusive cosmetics in Brawl Stars to premium rewards and prestige titles in House of Fun, battle passes are driving deeper investment and participation throughout event cycles.
Don’t miss this opportunity to hear from industry leaders on what’s next for mobile monetization in a world of evolving battle pass trends.
Date: September 30, 2025
⏰ Time: 10:00–11:00 AM PDT
Sponsored by Stash
Our Host: Talia Shmuel – Director Slate Strategy
Talia Shmuel is an experienced leader in product and game design with over a decade in the gaming industry. Talia specializes in product management, operations, and design leadership, applying her deep expertise to drive growth and innovation.
