Events

Monetization Panel on End-of-Game Offers

About the Event

[PAST EVENT] This event has already ended, but the recording will be available to everyone on our YouTube channel soon. Subscribing members can also find the recording on our Impact Portal soon.

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Sponsored by Stash, this monetization panel is open to everyone! Join us as we explore how end-of-game offers have unrealized potential in every market.

Our host, Talia Shmuel, will lead the conversation alongside industry experts as they discuss actionable strategies and key takeaways, including:

    • Trigger Offers at Key Drop-Off Points – Eight top casual apps and five top casino use end-of-game offers when players fail or run out of currency.
    • Boost Spend with Smart Incentives – Discounts and bonus items motivate players to keep going.
    • Promote More Than Progression – Use end-of-game offers to spotlight features like battle passes.
    • Monetize in Low-Fail Games – Win streak repairs can replicate end-of-game strategies in apps without lives or failure loops.

Don’t miss this opportunity to learn from the experts about end-of-game offer implementation and related monetization strategies.

This event is open to everyone—don’t miss out!

Register Now

Date: June 19th, 2025
Time: 10:00 – 11:00 AM PST

Sponsored by Stash


Our Host: Talia Shmuel – Product Strategist, Product Manager and Game Design

Talia Shmuel is an experienced leader in product and game design with over a decade in the gaming industry. Talia specializes in product management, operations, and design leadership, applying her deep expertise to drive growth and innovation.

ABOUT THE PRESENTER

Daniel Leonhardt
GaaS / SaaS Product Manager

Speaker biography

Daniel Leonhardt is a product management expert with a strong background in monetization, live-ops, and competitive intelligence in the gaming industry. Leading data-driven growth strategies, that optimize A/B testing, retention, and revenue generation.

Oscar Clark
Director & CEO
Arcanix.AI, Game Advance Academy, Fundamentally Games LTD

Oscar Clark is a leading voice in mobile and connected gaming with over 25 years of experience driving innovation across monetization, live ops, and game strategy. As CEO and co-founder of Fundamentally Games, he helps developers turn games into thriving services. His previous roles include key positions at Unity, Sony PlayStation Home, and Three UK, where he helped shape some of the industry’s earliest and most successful mobile game platforms.

Yaniv Alfassi
VP Monetization & Economy, Founder & CEO
Bring It On! Games, Yanivos Ltd.

Yaniv is a game monetization and behavioral economy expert with over a decade of experience driving growth for top-grossing F2P, iGaming, and skill-based titles. As founder of Yanivos Ltd, he advises developers on LiveOps, CRM, and product design, helping studios unlock long-term engagement and business impact.