Player re-engagement doesn’t happen by accident. It’s driven by systems that make returning to a game feel rewarding, familiar, and worth investing in again. Welcome-back bonuses have become a key part of how studios reconnect lapsed players with progression, gameplay, and long-term engagement.
That’s why we’re hosting a panel on May 26th focused on how studios are designing and evolving welcome-back bonus systems to improve retention and re-engage returning players.
Our host, Talia Shmuel, will lead a conversation with industry experts Cody Hard and Tom Storr on how teams approach welcome-back experiences, including:
- Long-Term Progression vs. Instant Rewards – Why welcome-back bonuses tied to systems like daily reward tracks or battle passes can drive stronger long-term engagement than one-time rewards alone.
- Timing the Return Experience – How studios determine when welcome-back bonuses should trigger and what defines a “lapsed” player.
- Helping Players Reorient – How welcome-back hubs and guided re-entry experiences help returning players reconnect with gameplay systems, progression, and newly added content.
- Designing for Retention – What works, what doesn’t, and how teams think about balancing generosity, engagement, and long-term player value.
💡 Don’t miss the chance to hear how industry leaders are designing welcome-back systems that turn returning players into re-engaged communities.
📅 Date: May 26, 2026
⏰ Time: 10:00–11:00 AM PDT
