Competitive research and actionable product recommendations

Monthly reports to outline the most impactful features, latest trends, platform changes, breakout apps, new soft launches, and more.

Casino Features

Product revenue drivers, impactful live op events, effective sales, economy teardowns, and major releases in the top grossing Casino apps.

RPG Features

Impactful events in the top grossing RPG apps, revenue driving features, content releases, and major changes to the market.

Puzzle Features

Most impactful revenue drivers in match-3 and other top grossing Puzzle apps, new events that produce results, and level design mechanics.

Slots Design

This report specializes in slots design and includes the latest social slot machine innovations, slots trends, and major machine releases in the market.

How To Monetize Customizable Game Modes

Letting players customize games boosts their perceived sense of and creates opportunities to sell enhancements.

Built-In Competitions With High Stakes

Zero-sum rewards, short durations, and leaderboards with exclusive cosmetics drive intense bursts of engagement during competitions.

Monopoly GO! Transforms Daily Competitions Into a Seasonal Progression

A new leveling system makes tournament performance more valuable by increasing tournament rewards and granting exclusive cosmetics each time players level up.

Use Event Progressions To Unify Live Ops

Coin Master achieved its highest average five-day ARPDAU by combining several ops into a single event progression.

How To Make Team Mechanics Optional

Adding collaborative mechanics to the casual market’s most successful mission format boosts Coin Master’s revenue by 18.7% WoW.