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Top Trends and Opportunities Download the 2021 Recap Report Our 2021 Recap Report examines the year's most important trends and the opportunities they present for 2022. Inside the report, you’ll find leading examples across markets for each trend,...
December Core Report — Market Watch Download the December Core Report This month’s Core Report focuses exclusively on new event, feature, and content releases in the core market. Next week, you will receive a Recap Report that analyzes the biggest...
Redesigning solo events as club events Download the November Core Report A new club competition from Empires & Puzzles, Clash of Knights, produced a +26% 5Do5D revenue increase by repurposing the highly successful Knights of Avalon solo...
Kingdom vs. Kingdom Competitions Download the full October Core Report Expansion features are consistent, moderate revenue drivers with a relatively low standard deviation of ±23% and an average revenue impact of +3.6% MoM. To better understand how...
Mini-game progressions Download the full September Core Report This month’s Core Report examines a new fishing mini-game in Genshin Impact that helped boost revenue +50% in the three weeks following its release. This mini-game succeeds by combining...
Combined Mission and Content Releases Download the full August Core Report Mission features that are released simultaneously with new equipment, abilities, or heroes have estimated revenue impacts of +34%, +19%, and +16% MoM, respectively. That's a...
Accelerator with +83% revenue 2Mo2M Download the July Core Report Accelerator features have an average revenue impact of +6% MoM with a huge standard deviation relative to the size of that impact, +/- 37%. That means accelerators vary widely in...
Temporary and permanent medal rewards Download the full June Core Report AFK Arena’s new Medal Rewards feature drove a large stepwise revenue increase of +30% 2Mo2M. This release grants medals to the best players in high-level features—including...
Inclusive competitions with +27% revenue 3Wo3W Download the May Core Report Game of Sultans’ Imperial Road combines a tournament with multiple solo progressions to create an approachable event for all players. Game of Sultans’ revenue was +27%...
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