Brawl Stars' New Battle Pass Leads to a 64% Revenue Jump and Record-High DAUs Since the start of 2024, Brawl Stars’ revenue has increased 64% 7Wo7W, and its DAU is the highest it’s been since the app’s launch in 2018. This success is due in large...
Battle Pass
Tag: Battle Pass
Battle Pass Toolkit Update
Read the Battle Pass Toolkit Update Since we first published our Battle Pass Toolkit in 2021, battle passes have become an essential component of apps’ monetization strategies and player experiences. In nearly every genre, developers are adding...
May 2023 Core Report
Battle Pass Rebalance Starting this month, we’re testing publishing our reports directly on our website in two pages: a Headline Release and a Market Watch. The Headline Release analyzes a new feature or event with especially impactful mechanics,...
February 2023 Casual Report
Battle Pass Timer Mechanics Download the February Casual Report Lily’s Garden’s Lunar Season is one of the first battle passes we’ve seen in the casual market that includes time-sensitive rewards. In the premium pass, reaching certain tiers within...
July 2022 Casual Report
Upgradeable Event Hubs Download the July Casual Report Merge Dragons! has been testing Event Portal Upgrades for a year and Season Portal Upgrades, a similar feature, for nine months. These two portals allow players to access weekly events and a...
June 2022 Core Report
New Hero Types Download the June Core Report Star Trek Fleet Command’s Below Deck Officers are a new hero type that significantly raises players’ potential power—which helped increase revenue by a massive 41% 2Mo2M. These heroes grant valuable...
June 2022 Casual Report
Battle Pass with Exclusive Pets Download the June Casual Report Harry Potter: Puzzles and Spells’ Magical Creatures Season battle pass helped increase revenue 20% MoM by monetizing pets, one of the app’s main gameplay mechanics. Previously, players...
September 2021 Casino Report
Short-term battle passes Download the full September Casino Report Mission features with battle passes have a much higher average and median revenue impact MoM than other mission features. While many apps still haven't released their first battle...
May 2021 Core Report
Inclusive competitions with +27% revenue 3Wo3W Download the May Core Report Game of Sultans’ Imperial Road combines a tournament with multiple solo progressions to create an approachable event for all players. Game of Sultans’ revenue was +27%...
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