In the past ten years, social casino companies have found great value through different sources. The Facebook platform, mobile paid user acquisition, and launch-multiple-games ASO systems have all started, grown, and matured.
Uncovering the next great value system will require taking risks. Three years ago, Rocket Games tested a new value system by releasing numerous games on Android and then iOS to generate installs via ASO. The payout was exponential—Rocket Games was acquired for $170 million three years later.
The one constant in social casino gaming is rapid change. Dare mighty things, act boldly, and find new value systems.
GAME DEEP DIVE: ZYNGA POKER
- Ranking
- Feature Investments
- Leagues
- Challenges
- Live Ops
NEW INNOVATIONS
- Skill-Based Games
- Personalized Videos
- Level Mechanics
- Retention Polish
LIVE OPS
- Top monthly event recommendations
MARKET WATCH: DETAILED SLIDES
- Team Challenges – Wizard of Oz
- VIP Program – myVEGAS Slots
- VIP Program – High 5 Casino
- Redesign – Old Vegas Slots
ECONOMY TEARDOWN
- Slots Era
[pigeon_protect]Download February 2017 Social Casino Product Report [/pigeon_protect]