In the last decade, building-block games have blurred the line between player and developer. David George and Marc Andreessen explain why, for this reason, Roblox is leading the gaming industry into the future. Without the risks of traditional top-down game...
Ten months after its launch, Snap Games continues to grow its multiplayer games platform on Snapchat with exclusive first- and third-party titles, innovative social features, and strategic partnerships. Overview Snap Inc. launched Snap Games in April 2019 to bring...
Product leaders across markets—from Uber to Google—are adopting banking, payments, and lending. Andreessen Horowitz General Partner, Anish Acharya, believes every company can generate substantial revenue from financial services, and details three questions every...
Goal setting, feedback, social context, and growth mindset —if done right— improve engagement. I/O psychologist Jamie Madigan delves into the nuances that make these design elements tick. Goal Setting Providing a specific, achievable goal improves performance. Goal...
Hypercasual sustains its substantial market impacts after first exploding onto the market in 2018. Hypercasual games account for nearly 80% of the mobile game industry’s overall install growth, 38% of total ad revenue, 12.5% of total installs, and 40-50% of total...
