Top Trends and Opportunities

Download the 2021 Recap Report

Our 2021 Recap Report examines the year’s most important trends and the opportunities they present for 2022. Inside the report, you’ll find leading examples across markets for each trend, analysis of the data behind the trends, and actionable insights based on how we expect those trends to develop.

Our biggest trends for 2021 are:

• Celebrity Partnerships
• Off-Platform Monetization
• Progressions for Live Ops
• Cosmetics Everywhere
• Specialized Niches

The report also analyzes the year’s most successful breakout apps, which used new strategies to drive major revenue growth.

Download the full 2021 Recap Report to learn more.