“Intellectual property has the shelf life of a banana.”
Bill Gates, July 7, 2011
Product management is transitioning in live mobile games. The shift is away from releases focused on features that often compete with the core game play and/or metagame … to creating strong event systems that bolster the core game play and metagame. House of Fun HoF Legends is a solid example that is closely-examined in this month’s Casino Report
Table of Contents
STRATEGY INSIGHTS
- Zynga Poker Revenue Drop
- Real-World Events
REVENUE DRIVERS
- HoF Legends Content Releases
- Bingo Collect & Progress Mini-Games
MARKET WATCH
- Notable Releases I & II
APPENDIX
- Player Motivations
- Player Personas
- Data Collection Process
Continue on to the Market Watch to see every feature released >>
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