Executive Summary
Revenue Driver
After the launch of Crucible of War, Star Trek Fleet Command‘s revenue was +88% and downloads were +29% 3Do3D compared to the same days from the previous week.
Revenue Movement
Summoners War combined the 6th Summonerversary collection event with retention bonuses, new IAP bundles, and boosts targeted at new players. A major downloads push included animated cinematics and emphasized free items (video). These efforts resulted in substantial growth: revenue was +82% and downloads were +273% MoM following the event’s release.
Investment Trends
Collection feature investment is up 33% in tracked apps for 2020 compared to the last four month of 2019. Challenge feature investment is up slightly in April after remaining relatively flat since September.
Breakout & Soft-Launch Apps
The Seven Deadly Sins by Netmarble Corporation
This anime adaptation includes fully voiced cutscenes with the original cast of actors and an AR integration that lets players take pictures with their characters.
Vanguard ZERO by Bushiroad International
This mobile port of the Cardfight!! Vanguard trading card game and anime includes simplified rules optimized for mobile and a story mode with animated cutscenes.
Disney Mirrorverse by Kabam Games
Classic Disney and Pixar characters have been reimagined for a unique universe and story. A branching quest map lets players choose their own paths.
Similar multi-path maps contributed to a +29% WoW revenue increase in puzzle app Bingo Bash‘s Merry Maze expansion feature.
[pigeon_protect]
[/pigeon_protect]
[pigeon_display_when access="disabled"][st_icon_box background="#e7e7e7" opacity="1" icon="icon: unlock-alt" icon_color="#ffffff" icon_bg="#444444" border_color="#8c8c8c" icon_spin="no" icon_position="icon-top"]To continue reading, you must be a subscriber. Joining is easy, pick your plan here and get full access immediately (you can cancel at any time).
Already a member? Sweet - just login here and you’ll be all set.
Subscribing to Liquid & Grit offers the ability to stay up to date on the latest mobile gaming and new product trends.
As a subscriber, you’ll also get:
- Revenue-driving mechanics in concise PDF format
- Downloadable economy, level, and currency spreadsheets
- Deconstructions of upcoming competition in soft launch and breaking the top 100
- Online tools that hold over 15K libraries and years of analysis
- Valuable knowledge that helps you create the best mobile gaming experience
Want to see a sample of what Liquid & Grit reports include? Not a problem, click HERE to grab some freebies
[/st_icon_box] [/pigeon_display_when]Table of Contents
Revenue Driver
- Accessible Club Challenge Event
- Crucible of War in Star Trek Fleet Command
Revenue Movement
- Downloads Push and Revenue Spike
- 6th Summonerversary in Summoners War
Investment Trends
- Collection & Challenge Features
- Collection Features by App
- Collection & Challenge Events
- Challenge Events by App
New Content
-
Content Releases
Market Watch
- Soft-Launch & Breakout Apps
- Notable Releases
Appendix
- Premium Partnerships
- RPG Mechanics Taxonomy
Review all features and events in the Data Tool.